Meet Emory Rowland: From Curiosity to SEO Expert

By Craig Lawson, Founder & CEO of ClickReady Marketing. Craig has led SEO and Google Ads campaigns for service businesses since 2010 and heads one of the top 3% of Google Partner agencies nationwide.

Who is Emory Rowland?


Emory Rowland isn't just an SEO consultant; he's is one of the early pioneers in the SEO world.  Being self-taught  to now being  the founder of Leverable, Emory is one of the top SEO Consultants especially in the realm of technical SEO and content marketing.


The Early Days:

Emory's interest in programming and website building marked the beginning of his journey. He recalls the thrill of discovering how minor adjustments could drastically increase website traffic. This curiosity led him to experiment with content in an era when the internet was still in its infancy. The result? A surge in traffic that fueled his passion and defined his career path.


Overcoming Early Challenges

Despite Emory’s excitement, his path had several challenges. Emory's early days were marked by heavy reliance on affiliate marketing and the necessity to master HTML for website creation. The initial discomfort with placing ads on his pages eventually gave way as he recognized the potential for revenue generation. Each obstacle served as a learning opportunity, refining his skills and shaping his strategic approach to SEO.


What is Leverable?

For Emory, Leverable is much more than a business. It's a platform for self-expression, where his early inner blogger continues to thrive. "Anything I put on my business website is aligned with my character and ethics," Emory explains. Leverable is an extension of his beliefs and passions, reflecting his commitment to authenticity and quality.


The Joy of Making a Difference

What Emory loves most about his job is "getting victories for clients." Working predominantly with agencies, he relishes the opportunity to solve complex problems and make a significant difference in his clients' lives, regardless of the ever-changing landscape of SEO. Emory truly cares about his clients and their well-being!


Core Values and Personal Insights

If there's one thing Emory wants people to know about him, it's his deep relationship with God. "Loving people like Jesus did," he states, is more important than any professional achievement. For Leverable, the priorities are clear: faith, establishing real trust with clients, and a commitment to long-term, brand-focused engagements. Emory also is the founder of  Testimony Share.  It is just his way of doing  a small part and giving back.


Navigating Client Questions

When asked about the most common inquiry he faces, Emory notes that clients are often curious about the pricing and value of Leverable's services. He addresses these questions head-on with transparency, setting clear expectations with a price range based on desired services before moving to detailed proposals.


Leverable's Impact

Leverable's role extends beyond typical SEO services. For many businesses and digital marketing agencies, Emory is the go-to expert for easily integrating SEO into their strategies from the start. "We're not just consultants; we're part of your team," Emory says, emphasizing the personalized approach and real results that Leverable strives to deliver.


Emory Rowland and Leverable exemplify how dedication, authenticity, and a client-focused approach can drive success in the competitive world of SEO. As seo and marketing services continues to evolve, Emory's journey and insights continue to inspire those aiming to make a real difference in digital marketing.  To learn more about Emory and Leverable visit his website at https://leverable.com/ .


About the Author

Craig Lawson is the founder and CEO of ClickReady Marketing, an Atlanta-area SEO, PPC, and AI search optimization agency he launched in 2010 with co-founder Debbie. Before ClickReady, Craig spent years on the other side of the table,  in B2B sales at G&K Services and JW Outfitters, running his own consulting firm, and building and selling two coffee shops and a retail business in North Georgia. That operator background shapes how he approaches marketing: leads and revenue over vanity metrics. Today ClickReady is a Google Premier Partner (top 3% of Google Partner agencies), a BBB A+ Accredited Business, and Georgia Business Journal's Best of Georgia digital marketing winner. Craig hosts ClickReady's Live SEO Sessions, where clients watch optimization work happen in real time.

Fan-out query
By ClickReady Marketing August 1, 2026
Query fan-out is how AI search splits one question into many. See how it works — explained with the actual fans in our office — and what it means for SEO.
How AI mentions work, explained with a moonshine still, a messy playroom, and a trooper's uniform
By Craig Lawson July 31, 2026
A moonshine still, a messy playroom, and a trooper's uniform explain how AI mentions work, and how your business earns a spot in AI answers.
Yellow stain on the chest of a white shirt, a metaphor for a stained online reputation
By debbie July 15, 2026
One bad review can stain years of good work. Here's how online reputation repair actually works, and how to get your search results clean again.
Show More